Popular real estate marketing ideas can help you connect and communicate with people interested in buying and selling property. By using the technology now available and, taking the time to connect with people face to face, you could create a profitable business.
You might consider the advantages of having your
own blog. Blogging has become a popular form of communication in keeping
current with business trends. By creating a blog you can make notice by people
who might be searching to sell or purchase a home or business.
Another way of connecting with potential
customers using your blog can be by simply asking your readers about issues
they are having in buying or selling their property. Once you know the
question, offer a solution. Being helpful and providing knowledge can begin to
build trust in you and the services you are offering.
Another form of blogging is to log on to someone
else's blog. You might introduce yourself and if a question arises, provide the
answer. This can help broaden your source of contacts.
Joining some social networking sites could also
add to your prospective list of clients. Several ways you could generate
conversation is to share information about current construction of new homes or
businesses in the area you are showcasing. Providing tips about schools,
shopping and entertainment located in the area might create an interest in your
business.
A current way of advertising your services could
be a video presentation posted on the internet. You could share what a
potential client could expect when selecting you to represent them. You might
speak about a particular advantage they would have in choosing you. An example
might be how you can help them more easily transition from one home or business
to another.
People spend a lot of time on the internet
seeking answers to their questions. Choosing to create your own website could
provide you the opportunity of making a connection with someone needing the
help you are offering. Try selecting a domain that is unique to you. In doing
so it could help people easily remember you. There are numerous things you could
choose from when designing your site. An example would be to display
photographs of the property you have listed to sell.
And, believe it or not, even though technology is
used in almost every aspect of our lives, something as simple as a handwritten note
can make an impression. It could be a simple postcard announcing a new service
you are offering or advice on how to stage their home to attract buyers.
When greeting potential clients you could also
build rapport with a gift. It could be as simple as a small decorative bag with
magnets or pens displaying with your business information. A small gesture
could help them remember you.
Real estate marketing ideas can help you make the
connections needed to build rapport with potential clients. In choosing to use
some of these ideas you might create for yourself a base of potential clients
needing the solutions you provide.
Simple Small Business Marketing Ideas Often Work the Best
Have you ever noticed how many times the simplest
small business marketing ideas end up working the best?
Who ever said small business marketing has to be
hard?
I'm constantly amazed at just how powerful some
of the simplest concepts are. There are many small business marketing ideas
that cost next to nothing and really require little to no additional extra work
to begin bringing in more business every month.
Unfortunately, the problem with simple marketing
ideas is that many small businesses are so quick to excuse them. Intelligent
business owners and independent professionals just like you mistakenly believe
a marketing idea has to be sophisticated and intricate to be really valuable.
WRONG! In fact, it's completely the opposite
that's true. The more complicated the idea, the less chance you have of making
it work. Simple doesn't mean well thought out. It just means not complicated.
One of the simplest small business marketing
ideas I've ever come across is also one of the most powerful. Many successful
professionals have shared that this one technique has been primarily
responsible for completely filling their business pipeline.
Even though most people know about this powerful
method, it's surprising how few people actually use it consistently. Perhaps
because it's just too simple and business owners are always looking for fresh,
new, and more sophisticated (i.e., perceived to be higher value) marketing
ideas.
After all, if the simple, easy ideas really
worked then wouldn't everyone be using them? Well you would think, but even the
simple solutions take some work on your part to be successful. And too often,
people want the results without having to do the work.
Simple does not mean you don't have to do the
work. It just means not complicated.
So what is this simple yet incredibly powerful
idea that can help you generate significantly more business?
Commit to sending out personal hand-written notes
- Thank You notes or Cards.
The reasons to send personal notes including "thank you" notes are
practically endless.* When you make a new contact at a networking event
* When you get a new clients
* When a client takes your advice
* When a client recommends you
* When a business contact recommends a new resource.
Taking time to hand write notes is a lost art in
the world of business anymore. Even though personal attention is always more
effective, email and voice mail are just so much quicker and therefore make it
ineffective in some peoples' minds.
