There are lots of free marketing ideas which can
help you get your business noticed on the web. They should also bring you
valuable backlinks and help to move your internet site up in the rankings.
With over 100,000 websites online, your site is a
raindrop in a sea, so finding some free marketing ideas is a good way of
improving your rankings, skyrocketing traffic and if you are really helping
people find solutions...getting more sales.
So you want to know if there is a way to do this
on a budget. Of course, there is. Just keep in mind that you may not spend a
lot of money, but you will spend lots of time.
Fortunately there are several effective methods
to get you and your internet site spotted you have to continue to work hard and
be really creative. That's what you really want to do isn't it?
Six Free
Marketing Ideas
1) Get yourself
out into the local community -
Now, I don't mean for you to annoy all your
neighbors and bang on their doors. Perhaps you might do a few hours of
community volunteering, or get yourself into a position where you can meet lots
of folk and hand out your business cards with your web address written on them.
There's a particular way of approaching folk when you do promote your business
off-line, just be natural and amicable with folks and don't push your business
down their throats the instant you meet them.
2) Social
Media Groups
There are lots of online marketing groups
particularly in social media. Find a Facebook Group or two acceptable to your
business and become an active partaker by sharing your knowledge and experience
with others.
3) Comment on
Blogs in Your Niche
Blogs are another part of social networking, you
can always find suitable blogs by simply putting the keyword of your business
into a browser along with the word "blog". Again you should find the
ones that interest you the most and have the most active partakers that to
remain on topic.
As with any social marketing site, do not just
jump in and start roaring about your business, nobody will take any notice of
you, the only real way to become accepted is to supply useful information and
slowly become part of that blog's community. If there is an option to put your
website when filling out your comments, do so. A lot of bloggers use the
popular CommentLuv plugin and your latest blog post will be listed after your
comment.
4 )Give Away
Valuable Content for Free on Your Website.
Hopefully you've built a list from an opt-in form
on your internet site. You need to offer freebies and motivations via e-mail
marketing to your subscribers. The word "free" is generally a good
carrot in these situations, but ensure everything you send out is useful,
appropriate and of price to your subscriber. People will grow to trust you and
may forward your e-mails to their friends so building your customer list.
5) Give
Discounts for Referrals
Offer a discount if you can, to existing clients
who introduce others to your products - a bit like beginning your own network
marketing group. There are lots of people who build their businesses by
referral only or it is a large part of their business building.
6)Optimize
Your Blog
Always confirm your website is well optimized
that means it is reader-friendly and search engine-friendly. Remember you are
writing for both people and Google bots. One of the best ways to optimize your
blog is by adding regular useful content on a consistent basis.
If you do not have a blog on your internet site,
it's easy to add one. You can use a number of free blogging platforms, but it's
best to host your own. You need to use WordPress if you are self-hosting your
blog. People should anticipate reading your regular, helpful posts. Remember
that plugin, CommentLuv? Add it. It's a great way to get backlinks and to get
other people to check out your blog.
There are just a few free marketing ideas here
there are lots of others, but these are the most handy.
Online Marketing Ideas That Work!
If you are starting a home based business, then
you should know that there are tons of online marketing ideas that work. Those
who have been in the business long enough know that they can invest in
everything from search engine marketing to cost per click programming. As a
business person I can share with you what tends to work best, and what you can
do to market your home based business without spending a fortune.
Online Marketing Ideas 101
To clarify, there are tons of online marketing
ideas, but it's all about finding the ones that work for you. In fact, most of
this is simply related to your talents and gifts, and if you know what those
are, then you can easily choose a business and model that is right for you.
The best and easiest place to start is with your
website and that doesn't really mean creating one. You do need one, but don't
get caught up in the fancy design and flash introductions.
What you really need to focus on is a basic
marketing strategy that works for you, and it could be something as simple as
SEO. SEO or search engine optimization is the least expensive way and one of
the most effective ways to market online, would you agree?
If you don't know what I am talking about, then
start researching SEO for yourself and see what you get back. Blogging is one
of the most popular ways to do this, and by using keywords and other tools you
can get your content all over the internet, and blogging itself is free. You
only need to sign up for a free account, and you will be well on your way to
making money online!
Marketing with Google AdWords
If you haven't come across some really strong
online marketing ideas outside of SEO, why not try combining that with Google
AdWords?
Google is the most searched site online, and
because they make AdWords available you can easily tap into the largest market
out there while getting the most searches. While AdWords is high competition,
you will be jumping into the fray with others who are doing the same thing, and
not necessarily in the same market.
The best way to attend to Google AdWords is to
find a niche market, and if you can do that, then it's easier to find the right
keywords to tie your business to.
Using Email Marketing to Promote Your Business
If you are looking for better online marketing
ideas then turn to email marketing for the best solution! This email marketing
will help you stay in contact with those who have already been to visit your
website, but they are seeking more information.
This is one of those tools that goes hand in hand
with other things that you can use to grow your business. You can start
building your email list at trade shows, or by hos
